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Every morning, the same two tubs.

Santos started as a routine, not a business plan.

One scoop of electrolytes. One scoop of creatine. Every morning, before anything else — two tubs, two scoops, one glass of water. It worked. It just never made sense.

Why was hydration one product and performance another, when they're solving the same problem at the same moment in the same glass? Every answer I found was either a bargain-bin tub with a chalky aftertaste, or a wellness brand so loud and candy-colored it felt like it was trying to sell me a lifestyle I didn't ask for. Nothing in between. Nothing that respected the fact that a daily ritual — something you're going to do every single morning for years — deserves to feel considered, not gimmicky.

So Santos is the product I actually wanted: creatine and a full electrolyte blend, together, in a formula backed by the same research any serious athlete already trusts — built for people who train seriously and expect the products in their routine to look like they belong there.

What we believe

Permanence over trend. We're not chasing whatever color or flavor is having a moment. A morning ritual should still feel right in five years, not five months.

One scoop, not a cabinet. If it doesn't need to be two products, it shouldn't be two products.

Quiet, not loud. You shouldn't have to sort through neon packaging and empty hype to find something that just works.

Santos is based in Miami. It started with one product, one problem, and the belief that the people who take their training seriously deserve better than a choice between "cheap and chalky" or "expensive and cartoonish."

This is the beginning of that, and we're glad you're here for it.

— Hunter Samuelson, Founder